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X-WR-CALDESC:Events for Business Wanneroo
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BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260319T093000
DTEND;TZID=Australia/Perth:20260319T113000
DTSTAMP:20260216T040303Z
CREATED:20260216T040303Z
LAST-MODIFIED:20260216T040303Z
UID:10000468-1773912600-1773919800@businesswanneroo.com.au
SUMMARY:The Email Marketing Playbook for Small Business: Lead\, Traffic\, Sales - Online 19.3
DESCRIPTION:Email marketing is a great tool for small businesses\, providing a cost-effective way to reach and engage with your target audience. MailChimp is undoubtedly one of the most popular email marketing tools\, allowing you to easily create\, send and track email campaigns to your customers and subscribers. \nIf you are already using Mailchimp but wants to learn more about the advanced features and functionality it offers this workshop is for you. The presenter will take you through how to better understand the campaign data\, creating audience segments to deliver more targeted campaigns and how to automate your emails to save time and improve customer engagement. \nPlease note: This workshop was formerly titled MailChimp: Beyond the Basics. \nThis workshop will cover: \n· Data Analysis: Understanding historical account data comparative to industry benchmarks in order to make informed decisions for future campaigns and segmentations. \n· Monitoring Email List Health: How to clean your list and minimise the likelihood of ending up in spam folders. \n· Audience Segmentation: Explore ways to gather audience data to create targeted emails that hit the right customers and the right time. \n· Email Automations: Automate you emails to reach customers at crucial moments\, such as abandoned carts and appointment no-shows. \nRegister here. \nNote: For online workshops\, we recommend having access to two screens so you can follow along and start implementing as you learn.
URL:https://businesswanneroo.com.au/event/the-email-marketing-playbook-for-small-business-lead-traffic-sales-online-19-3/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/02/Humanitix-Header-Images-5.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260318T093000
DTEND;TZID=Australia/Perth:20260318T113000
DTSTAMP:20260216T035730Z
CREATED:20260216T035730Z
LAST-MODIFIED:20260216T035730Z
UID:10000467-1773826200-1773833400@businesswanneroo.com.au
SUMMARY:Level Up with LinkedIn: Tips for Effective Use - Online 18.03
DESCRIPTION:Delve deeper into LinkedIn’s capabilities as a robust business development and marketing tool. Explore the expanding landscape of this influential online platform that continues to foster connections\, knowledge\, and growth opportunities. \nThis workshop will cover: \n\nNavigating company pages and leveraging the potential of LinkedIn groups effectively;\nUnderstanding the nuances of LinkedIn advertising;\nHarnessing the features within LinkedIn creator mode and creator tools to enhance content creation;\nStaying informed about LinkedIn’s latest updates and emerging functionalities; and\nExploring valuable tips and tricks\, such as managing contacts\, exporting connections\, leveraging search-saving capabilities\, and utilising LinkedIn’s educational resources for continuous learning.\n\nRegister here.
URL:https://businesswanneroo.com.au/event/level-up-with-linkedin-tips-for-effective-use-online-18-03/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/02/Level-Up-w-LinkedIn-OL.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260312T093000
DTEND;TZID=Australia/Perth:20260312T113000
DTSTAMP:20260216T035355Z
CREATED:20260216T035355Z
LAST-MODIFIED:20260216T035355Z
UID:10000466-1773307800-1773315000@businesswanneroo.com.au
SUMMARY:Developing a Social Media Strategy - Online 12.3
DESCRIPTION:Have you been “winging it” on social media and getting zero results? In today’s digital landscape\, a well-crafted social media strategy is no longer a luxury—it’s a necessity. Having a considered and well-crafted social media strategy is essential for audience connection\, building consumer trust\, and driving meaningful engagement that converts to sales. But where do you begin? \nThis comprehensive workshop is designed to guide you through the process of creating a powerful social media strategy that not only resonates with your target audience but also aligns with your broader business objectives. Whether you’re new to social media or looking to refine your existing approach\, this workshop will equip you with the tools and insights you need to succeed. \nKey topics we’ll explore: \n\nWhat is a social media strategy and why it’s important to have one.\nThe principles of Selling and the Buyer Decision Process.\nDiscovering opportunities through analysis: an in-depth analysis of the 5 C’s.\nWhat are hashtags: how to find and use them.\nChoosing the right social media platforms for your business.\nDeveloping the right content pillars.\nThe power of brand storytelling.\n\nThis workshop offers a unique opportunity to step back and craft a social media strategy that’s not just effective in the short term but sustainable in the long run. By the end of the session\, you’ll have a clear roadmap for building and executing a social media strategy that drives growth\, enhances your brand\, and delivers measurable results. \nJoin Business Foundations to take your social media strategy—and your business—to the next level. \nRegister here.
URL:https://businesswanneroo.com.au/event/developing-a-social-media-strategy-online-12-3/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/02/Developing-a-Social-Media-Strategy-online.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260311T093000
DTEND;TZID=Australia/Perth:20260311T113000
DTSTAMP:20260216T030129Z
CREATED:20260216T030129Z
LAST-MODIFIED:20260216T030129Z
UID:10000465-1773221400-1773228600@businesswanneroo.com.au
SUMMARY:Social Media for Business Using Meta - Online 11.3
DESCRIPTION:In today’s digital age\, social media is a powerful tool for businesses to connect with customers\, build brand loyalty\, and drive growth. However\, with so many platforms and features available\, managing social media effectively can be overwhelming. That’s where Meta’s suite of tools comes in. \nThis workshop is designed to help business owners unlock the full potential of Meta’s tools to streamline their social media management and enhance their online presence. Whether you’re new to social media or looking to refine your strategy\, this workshop will provide you with practical knowledge and actionable tips to succeed. \nKey topics covered in this workshop include: \n\nTime-Efficiency through Meta Tools: Learn how Meta’s integrated tools can significantly reduce the time and effort required to manage your social media accounts effectively.\nStructured Setup and Optimization: Understand the best practices for structuring and setting up Facebook Pages\, Facebook Business Accounts\, and Instagram profiles to align with your business goals.\nComprehensive Asset and User Management: Discover how to efficiently add\, organize\, and manage assets and users within your Facebook Business Account\, ensuring smooth and secure operations.\nSecurity Management: Gain insights into the critical security settings within Meta’s platforms and learn how to safeguard your business and customer information.\nExpanding Reach through Facebook Group Networking: Explore the strategic advantages of Facebook Group Networking as a tool to extend your business’s reach and foster community engagement.\nCrafting a Professional Business Bio: Receive expert guidance on composing a compelling business bio that effectively communicates your brand’s identity and value proposition.\n\nJoin Business Foundations for this informative and hands-on workshop to harness the power of Meta’s tools and take your social media strategy to the next level. \nRegister here.
URL:https://businesswanneroo.com.au/event/social-media-for-business-using-meta-online-11-3/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/02/Social-media-for-Business-using-Meta-online.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260304T093000
DTEND;TZID=Australia/Perth:20260304T113000
DTSTAMP:20260216T025103Z
CREATED:20260216T025103Z
LAST-MODIFIED:20260216T025103Z
UID:10000464-1772616600-1772623800@businesswanneroo.com.au
SUMMARY:LinkedIn Getting Started - Online 4.3
DESCRIPTION:With over 950 million members\, LinkedIn is the largest professional network in the world. This workshop serves as an introduction to harnessing LinkedIn’s potential for your business. Discover how to optimise your profile\, utilise networking opportunities\, increase brand visibility\, foster business relationships and partnerships\, and craft impactful content to drive leads. \nThis workshop will cover: \n\nUnderstanding LinkedIn’s purpose and functionalities as a professional platform;\nUnderstanding the benefits of using LinkedIn as a marketing tool;\nHow to create and edit your LinkedIn profile;\nBe inspired to tell share worthy stories and join the LinkedIn conversation; and\nNavigating the intricacies of LinkedIn\, including:\n\nThe anatomy of a LinkedIn post;\nSearching and making connections; and\nCommenting and networking.\n\n\n\nBy the end of this workshop\, you will have a comprehensive understanding of LinkedIn’s functionalities\, enabling you to optimise your profile\, expand your network\, and leverage the platform for effective marketing. You will also gain practical skills in crafting engaging content and fostering valuable connections to drive business growth. \nRegister here.
URL:https://businesswanneroo.com.au/event/linkedin-getting-started-online-4-3/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/02/LinkedIn-Getting-Started-OL.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260218T093000
DTEND;TZID=Australia/Perth:20260218T120000
DTSTAMP:20260216T023812Z
CREATED:20260216T023812Z
LAST-MODIFIED:20260216T023812Z
UID:10000462-1771407000-1771416000@businesswanneroo.com.au
SUMMARY:How to Navigate Meta Ads Manager for More Leads and Customers - Online 18.2
DESCRIPTION:Social media can be an important marketing tool for many small businesses\, but finding time to create\, post and monitor your activities can be a challenge. \nWhile there are over 118 social media platforms to choose from\, the Meta Suite (Facebook and Instagram) continues to be some of the most effective to promote your business.\nWhether you are looking to runs ads for the first or hundredth time this workshop will provide you with the skills and knowledge to navigate the complexities of Meta Ads Manager and create successful campaigns that provide you with more leads and in turn customers. \nThis workshop will cover: \n\nWhy pressing the Boost Button is like going to the casino and playing the slots;\nUnderstanding the Ads Manager dashboard – it’s the one part of Meta that rarely changes!\nSetting up custom audiences so you can target your audience – just like the big businesses;\nCrafting social ads that give you the best chance of success\, it’s not about cat videos;\nWhat are the metrics for you to focus on\, so that you can assess the success of any campaign;\nA simplified three step strategy to follow for all campaigns to generate more qualified leads\, so that you stop wasting your time on tyre kickers; and\nA simple and cost-effective strategy on how to re-engage past customers\, for more lifetime customer value for your business.\n\nBy the end of this workshop\, you will have the knowledge and confidence to effectively navigate Meta Ads Manager to create successful advertising campaigns that reach your customers\, generate leads\, and build your brand online. \nRegister here.
URL:https://businesswanneroo.com.au/event/how-to-navigate-meta-ads-manager-for-more-leads-and-customers-online-18-2/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/02/How-to-Navigate-Meta-Ads-Manager-for-More-Leads-and-Customers-OL.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260129T100000
DTEND;TZID=Australia/Perth:20260129T120000
DTSTAMP:20251202T020926Z
CREATED:20251202T020926Z
LAST-MODIFIED:20251202T020926Z
UID:10000457-1769680800-1769688000@businesswanneroo.com.au
SUMMARY:Optimising Your Google Business Listing
DESCRIPTION:Don’t spend thousands of dollars on the ever-elusive SEO (i.e. how to show up in a Google search). Instead\, make the most of your Google Maps listing! \nMany businesses simply add their basic details (website\, location and logo) to their Google Maps listing\, but there is so much more that you can do with this powerhouse marketing tool to attract your audience and stand out from the crowd. The first half of this workshop will go through how it all works and the options available\, then the second half will be an opportunity for you to create and populate your listing with the help and input of the presenter and group. \nThis workshop will cover: \n\nGetting started; filling out your business’ details\, getting your listing live and managing your location if you work from home.\nBusiness Description and Information\nServices\, Products and Prices\nService (aka search) areas\nPhotos and videos\nUpdates – posts\, offers and events\nReviews\nQuestions & Answers\nBasic SEO techniques you can apply to your Google My Business listing to increase your presence in your local area\n\nRegister here.
URL:https://businesswanneroo.com.au/event/optimising-your-google-business-listing-4/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/12/Humanitix-Header-Images-1.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260128T093000
DTEND;TZID=Australia/Perth:20260128T113000
DTSTAMP:20251202T020155Z
CREATED:20251202T020155Z
LAST-MODIFIED:20251202T020155Z
UID:10000456-1769592600-1769599800@businesswanneroo.com.au
SUMMARY:Mastering Realistic Sales Planning: A Guide for Achieving Growth
DESCRIPTION:A Simple\, Practical Planning Method (Inspired by Big Sales Teams — Designed for Small Businesses) \nPlanning is the backbone of growth for sales teams. Every quarter\, they review what worked\, what didn’t\, set clear revenue targets\, and mapped out the business development activities needed to hit those goals. \nMost small business owners don’t have access to that structure — but they will benefit from a simplified version of it. \nThis workshop brings that big-business approach into a practical\, easy-to-follow format designed specifically for small business owners who want to set their year up for success. \nWhat you’ll learn: \n\nHow to review last year’s activities to understand what’s driving results\n\n\nHow to set realistic revenue targets and sales goals for the year and quarter\n\n\nHow to look at where your ideal clients are located: in person and online\n\n\nHow to track your metrics\n\n\nHow to build a sales strategy and plan\n\nWe will use essential digital tools\, including: \n\nGoogle Sheets for planning\, tracking and reviewing\nCRMs for leads\, contacts and partnerships\n\nYou’ll walk away with: \n\nA basic Sales Plan for 2026\n\n\nA Sales Planning Sheet you can use all year\n\n\nA repeatable structure you can apply every quarter to help your business scale and grow.\n\nRegister here.
URL:https://businesswanneroo.com.au/event/mastering-realistic-sales-planning-a-guide-for-achieving-growth/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/12/Mastering-Realistic-Sales-Planning-A-Guide-for-Achieving-Growth.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260127T093000
DTEND;TZID=Australia/Perth:20260127T113000
DTSTAMP:20251201T080344Z
CREATED:20251201T080344Z
LAST-MODIFIED:20251201T080344Z
UID:10000455-1769506200-1769513400@businesswanneroo.com.au
SUMMARY:Will I Need a Website in 2027? How AI is Impacting Search
DESCRIPTION:Google and AI are stealing your content – so is it even worth having a website in 2027? Decreasing clicks\, increased competition and a strong sense of uncertainty is causing many business owners to question whether or not it’s worth building and growing a business website into the new age of Search. \nSo\, let’s discuss it. \nThis workshop will enable you to promote your business online and prepare it for what’s to come with Google’s AI Mode. \nThis workshop will cover: \n\nIntroduction: The big question\, will you need a website in the future?\nThe Role of a Website in a Digital Strategy: How businesses should view their website from a digital marketing perspective.\nHow Google Reads and Understands a Website: Content\, links\, images\, technical side\, etc.\nTransition into Google’s AI Mode: What it is\, what’s coming\, and why.\nPreparing and Thriving in AI Search: Actionable takeaway items:\n\n\n\nClaiming & Optimising your Google Business Profile\nContent Strategy Creation/Roll Out for AI Search\nBuilding Strong Brand Signals\nCommunity & Authority Building\n\n\n\n\nRecap of Practical Steps Your Businesses Can Take Today\nGoogle Ads in the AI Era\nKey Takeaways & Questions\n\nYou’ll get actionable\, real-life guides that you can implement in your business today\, to prepare for tomorrow. \nRegister now.
URL:https://businesswanneroo.com.au/event/will-i-need-a-website-in-2027-how-ai-is-impacting-search/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/12/Humanitix-Header-Images-8.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20260122T093000
DTEND;TZID=Australia/Perth:20260122T113000
DTSTAMP:20251201T051817Z
CREATED:20251201T051817Z
LAST-MODIFIED:20251201T051817Z
UID:10000454-1769074200-1769081400@businesswanneroo.com.au
SUMMARY:Creating Killer TikToks and Reels in Canva
DESCRIPTION:Did you know that you can quickly and easily create content for TikTok and reel for Facebook and Instagram in Canva? \nReaching people whilst they are watching TikToks or Instagram Reels can be a highly effective. Unlike traditional advertising that customers tend to dislike\, short-form video content doesn’t interrupt their viewing experience. Instead\, it seamlessly blends in with the other videos they are watching\, becoming a natural part of the content flow. \nIn this hands-on workshop you will learn how to create simple and effective short-form videos using Canva. Experienced presenter Andy Kahle will take you step by step through the process of setting up\, editing and download files ready to share on your socials. This workshop will cover: \n\nSetting guides\nAdding audio & video\nApplying animation\nCreating extra slides\, trimming video\nDownload the finished artwork for digital\n\nBeing able to create your own snackable content that perfectly aligns with the limited attention span of today’s audience will help you to capture and hold your customers attention and stand out from your competitors on social media. \nRegister here.
URL:https://businesswanneroo.com.au/event/creating-killer-tiktoks-and-reels-in-canva-6/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/12/Creating-Killer-TikToks-and-Reels-in-Canva-OL.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251127T093000
DTEND;TZID=Australia/Perth:20251127T113000
DTSTAMP:20250904T034237Z
CREATED:20250904T034237Z
LAST-MODIFIED:20250904T034237Z
UID:10000437-1764235800-1764243000@businesswanneroo.com.au
SUMMARY:Introduction to Podcasting
DESCRIPTION:Join us for a dynamic workshop designed to help small business owners harness the power of podcasting as part of their marketing strategy. In just two hours\, you’ll learn the basics of podcasting\, from defining your concept and identifying your audience\, to the fundamentals of recording\, editing\, and publishing. You’ll also discover how podcasting can enhance your brand\, increase engagement\, and position you as a thought leader in your industry. \nThis workshop will cover: \n\nUnderstanding the basics of podcasting and its benefits for business\nCrafting a podcast concept and defining your target audience\nPractical tips for recording\, editing\, and sharing your podcast\nStrategies for launching and promoting your podcast effectively\n\nBy the end of the session\, you’ll have a clear roadmap for launching your own podcast\, along with practical tips for promoting it across platforms. You’ll also gain insights into effective storytelling\, on-air presence\, and the tools needed to create high-quality audio content. \nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/introduction-to-podcasting-2/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/Humanitix-Header-Images-2.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251126T100000
DTEND;TZID=Australia/Perth:20251126T120000
DTSTAMP:20250904T033120Z
CREATED:20250904T033120Z
LAST-MODIFIED:20250904T033120Z
UID:10000436-1764151200-1764158400@businesswanneroo.com.au
SUMMARY:SEO Basics: 5 Things You Can Do to Boost Your Google Ranking
DESCRIPTION:In today’s digital landscape\, being visible on Google and having a stand-out online presence is vital for businesses. This workshop is designed to help you understand how Google works and how Search Engine Optimisation (SEO) helps your business rank more highly when people are looking online for your product or service. \nYou will also learn five easy things you can take to do to improve your SEO and reach the right customers \nThis workshop will cover: \n\nThe fundamentals of how Google works and SEO\, and why it is a game-changer in the online world;\nHow to maximise your chances of showing up in an organic search\, without paid advertising.\nThe importance of optimising your Google Business page and how it improves your visibility in local searches;\nHow having high-quality content that is regularly refreshed updated not only engages your audience but improves your searchability;\nHow to identify the keywords and phrase your customers use to search for your product or service online and how to incorporate these into your copy.\nUsing meta titles\, and descriptions\, and tags for images and videos on your website will increase your visibility on Google; and\nHow the technical aspects of your website such as page loading speed\, user experience\, and mobile friendliness\, play a crucial role in search engine rankings.\n\nBy the end of this practical\, hands-on workshop\, you will be equipped with actionable insights to navigate the SEO landscape and position yourself for success on Google. \nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/seo-basics-5-things-you-can-do-to-boost-your-google-ranking-6/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/SEO-Basics-OL.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251125T093000
DTEND;TZID=Australia/Perth:20251125T113000
DTSTAMP:20250904T022616Z
CREATED:20250904T022616Z
LAST-MODIFIED:20250904T022616Z
UID:10000435-1764063000-1764070200@businesswanneroo.com.au
SUMMARY:Creating and Scheduling Content for the Holiday Season
DESCRIPTION:The summer holidays and festive season are fast approaching\, and we understand that finding the time to create and post content can be a challenge during this busy time. That’s why we’ve created a workshop tailored specifically for busy business owners like you! \nIn this workshop\, you’ll learn time-saving strategies and tools to create versatile content that can be used across your website\, blog\, and social media platforms. We’ll also go through how to create eye-catching holiday-themed graphics and messages to keep your customers informed and engaged. \nThis workshop will cover: \n\nUnderstanding your target audience and their needs during the holiday season\nIdentifying key topics and themes for holiday content\nCreating a content calendar to stay organized and save time\nTips for repurposing content across various platforms\nOverview of user-friendly tools for creating visuals\, graphics\, and written content\nTips for creating holiday-themed visuals and graphics\nBest practices for crafting out of office and holiday messages\nSetting up automated responses and scheduling posts\n\nNow is the time to start planning your holiday season marketing and this workshop will help you quickly and effective develop engaging contend to connect with your customers over this critical sales period. \nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event. 
URL:https://businesswanneroo.com.au/event/creating-and-scheduling-content-for-the-holiday-season-3/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/Humanitix-Header-Images-4-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251119T093000
DTEND;TZID=Australia/Perth:20251119T113000
DTSTAMP:20250904T022155Z
CREATED:20250904T021752Z
LAST-MODIFIED:20250904T022155Z
UID:10000434-1763544600-1763551800@businesswanneroo.com.au
SUMMARY:The Email Marketing Playbook for Small Business: Lead\, Traffic\, Sales
DESCRIPTION:Email marketing is a great tool for small businesses\, providing a cost-effective way to reach and engage with your target audience. MailChimp is undoubtedly one of the most popular email marketing tools\, allowing you to easily create\, send and track email campaigns to your customers and subscribers. \nIf you are already using Mailchimp but want to learn more about the advanced features and functionality it offers\, this workshop is for you. The presenter will take you through how to better understand the campaign data\, creating audience segments to deliver more targeted campaigns and how to automate your emails to save time and improve customer engagement. \nPlease note: This workshop was formerly titled MailChimp: Beyond the Basics. \nThis workshop will cover: \n· Data Analysis: Understanding historical account data comparative to industry benchmarks in order to make informed decisions for future campaigns and segmentations. \n· Monitoring Email List Health: How to clean your list and minimise the likelihood of ending up in spam folders. \n· Audience Segmentation: Explore ways to gather audience data to create targeted emails that hit the right customers and the right time. \n· Email Automations: Automate you emails to reach customers at crucial moments\, such as abandoned carts and appointment no-shows. \nNote: For online workshops\, it is best to have access to two screens so you can follow along and start implementing as you learn. \nRegister now! \nZoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/the-email-marketing-playbook-for-small-business-lead-traffic-sales/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/Humanitix-Header-Images-5.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251112T093000
DTEND;TZID=Australia/Perth:20251112T120000
DTSTAMP:20250904T013132Z
CREATED:20250904T013132Z
LAST-MODIFIED:20250904T013132Z
UID:10000433-1762939800-1762948800@businesswanneroo.com.au
SUMMARY:How to Navigate Meta Ads Manager for More Leads and Customers
DESCRIPTION:Social media can be an important marketing tool for many small businesses\, but finding time to create\, post and monitor your activities can be a challenge.\nWhile there are over 118 social media platforms to choose from\, the Meta Suite (Facebook and Instagram) continues to be some of the most effective to promote your business.\nWhether you are looking to runs ads for the first or hundredth time this workshop will provide you with the skills and knowledge to navigate the complexities of Meta Ads Manager and create successful campaigns that provide you with more leads and in turn customers. \nThis workshop will cover: \n\nWhy pressing the Boost Button is like going to the casino and playing the slots;\nUnderstanding the Ads Manager dashboard – it’s the one part of Meta that rarely changes!\nSetting up custom audiences so you can target your audience – just like the big businesses;\nCrafting social ads that give you the best chance of success\, it’s not about cat videos;\nWhat are the metrics for you to focus on\, so that you can assess the success of any campaign;\nA simplified three step strategy to follow for all campaigns to generate more qualified leads\, so that you stop wasting your time on tyre kickers; and\nA simple and cost-effective strategy on how to re-engage past customers\, for more lifetime customer value for your business.\n\nBy the end of this workshop\, you will have the knowledge and confidence to effectively navigate Meta Ads Manager to create successful advertising campaigns that reach your customers\, generate leads\, and build your brand online. \nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/how-to-navigate-meta-ads-manager-for-more-leads-and-customers-5/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/How-to-Navigate-Meta-Ads-Manager-for-More-Leads-and-Customers-OL.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251030T093000
DTEND;TZID=Australia/Perth:20251030T113000
DTSTAMP:20250903T054557Z
CREATED:20250903T054557Z
LAST-MODIFIED:20250903T054557Z
UID:10000432-1761816600-1761823800@businesswanneroo.com.au
SUMMARY:Getting Started on Xero - Introduction for New Businesses
DESCRIPTION:Are you considering upgrading your accounting software to Xero or another software platform? \nAccounting software like Xero can help you to better manage your finances by automate tasks such as invoicing\, reconciling payments\, and …. \nIn this workshop you will learn how investing in your accounting software can transform your financial management while saving time and resources in your business. \nThroughout the workshop\, Andrew will explain the main differences between Xero and its competitors\, so you can choose the best fit for your business. He’ll guide you through using Xero\, from keeping records to reconciling your bank accounts and managing invoices and bills. \nPlus\, he’ll give you tips on how to explore the Xero app store and find partners who can help you make the most of your accounting software. By the end of this workshop\, you’ll feel confident deciding which accounting software is right for your business and getting started with Xero. \nThis workshop will cover:  \n\nIntroduction to Xero and cloud accounting\nKey differences between Xero\, MYOB and Quickbooks\nNavigating Xero\nRecord keeping requirements with the ATO\nReconciling your bank accounts\nInvoices (and features like reminders\, auto-debit)\, bills (and automating bill entry)\nNavigating the app marketplace and working with a partner\nProcess of getting setup or converted\n\nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/getting-started-on-xero-introduction-for-new-businesses-3/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/Getting-Started-on-Xero-online.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251023T093000
DTEND;TZID=Australia/Perth:20251023T113000
DTSTAMP:20250903T053934Z
CREATED:20250903T053934Z
LAST-MODIFIED:20250903T053934Z
UID:10000431-1761211800-1761219000@businesswanneroo.com.au
SUMMARY:Supercharge Your Digital Sales Funnels: Turn Clicks Into Clients
DESCRIPTION:Supercharge Your Digital Sales Funnel: Work Smarter To Make More Sales \nAre your business leads giving you the cold shoulder or friend-zoning you? Still looking for that sticky note with someone’s details you met 3 months ago at networking? \nInstead of posting more\, hoping harder and using sticky-tape solutions… let’s rebuild your digital sales funnel with one goal: getting more people to say yes to your offers\, quicker. \nMost business owners that presenter\, Alicia Menkveld\, speaks with\, sit on a goldmine of 3- to 6-month-old leads that are now colder than your ex’s heart… because you never followed up. \nMaybe you didn’t know what to say\, maybe you didn’t want to annoy anyone\, maybe you didn’t know what tech to use… you’re not alone. But you don’t have a sales problem\, you have a leaky sales bucket problem. \nYour choices; plug the holes or add more water. Shockingly\, most business owners choose to add more water. Even if selling to existing customers has a 60-70% success rate\, versus a 20-30% success rate selling to new customers. \nLet Alicia show you a proven system to simplify and map out your digital sales funnel to keep track of your leads\, stay organised and make more sales. \nBy the end of this workshop you’ll be able to: \n· Identify where your digital sales bucket is leaking and learn how to plug the holes. \n· Understand the 9-step profitable digital sales funnel. \n· Move From Chaos to Control: A quick beginners overview of Trello and how to use it as a simple free CRM. Keep your leads\, clients\, and projects in one place to save hours per week. No lost sticky notes = no lost opportunities. \n· Map Out Your Sales Funnel: Create your first digital sales funnel in Trello to keep track of your leads and clients\, and make more sales. \nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/supercharge-your-digital-sales-funnels-turn-clicks-into-clients-2/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/Humanitix-Header-Images-4.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20251016T093000
DTEND;TZID=Australia/Perth:20251016T113000
DTSTAMP:20250903T035148Z
CREATED:20250903T035148Z
LAST-MODIFIED:20250903T035148Z
UID:10000430-1760607000-1760614200@businesswanneroo.com.au
SUMMARY:Customer Relationship Management: How to use CRMs
DESCRIPTION:Are your business leads giving you the cold shoulder? Still looking for that sticky note with someone’s details you met 3 months ago at networking? \nInstead of using sticky-tape solutions… let’s build your first customer database in this online workshop. Your goal? To get more people to say yes to your offers\, quicker. \nMost business owners that presenter\, Alicia Menkveld\, speaks with\, sit on a goldmine of 3- to 6-month-old leads that are now as cold as Perth’s winter… all because you forgot to follow up. \nMaybe you didn’t know what to say\, maybe you didn’t want to annoy anyone\, maybe you didn’t know what tech to use… you are not alone. Either way\, you don’t have a lack of leads\, you need a customer database. \nMost business owners are obsessed with getting more leads. Even if selling to existing customers has a 60-70% success rate\, versus a mere 20-30% success rate selling to new customers. \nLet Alicia show you simple CRM (customer relationship management) platforms to keep track of your leads\, stay organised and make more sales. \nBy the end of this workshop you’ll be able to: \n\nIdentify if you need a CRM in your business.\nExplore the countless benefits of using a CRM in your business.\nMove From Chaos to Control: A quick beginners overview of 2-3 CRM platforms – and the pros and cons of each one. Learn how to keep your leads and clients in one place to save you hours per week. No more lost sticky notes.\nIn class\, I’ll show you how to create a free account with a simple-to-use CRM\, set up your first contacts (they allow up to 250 contacts on the free plan)\, and create your first follow up task in under 15 minutes.\n\nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/customer-relationship-management-how-to-use-crms/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/09/Humanitix-Header-Images-6.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250925T093000
DTEND;TZID=Australia/Perth:20250925T113000
DTSTAMP:20250825T070641Z
CREATED:20250630T082131Z
LAST-MODIFIED:20250825T070641Z
UID:10000413-1758792600-1758799800@businesswanneroo.com.au
SUMMARY:The Art of Selling in a Digital Market
DESCRIPTION:In today’s competitive digital market\, the ability to effectively sell your products or services is more crucial than ever. This workshop will equip you with the essential skills to be more confident with your approach to sales. \nYou will learn strategies to better understanding of your offerings and build a self-belief in yourself and your business. How to use digital tools to streamline your sales process will also be covered in the workshop. \nWorkshop Outline: \n\nKnow Your Service and Product\nBe Confident with Who You Are\nUtilise Digital Tools to Help Your Sales\nAsk for the Sale\n\nBy the end of the workshop\, you’ll have a clear idea of how to enhance your sales skills and propel your business forward. \nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/the-art-of-selling-in-a-digital-market-2/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/06/The-Art-of-Selling-in-a-Digital-Market-online.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250911T090000
DTEND;TZID=Australia/Perth:20250911T110000
DTSTAMP:20250904T034748Z
CREATED:20250904T034748Z
LAST-MODIFIED:20250904T034748Z
UID:10000438-1757581200-1757588400@businesswanneroo.com.au
SUMMARY:CyberWardens Foundations Webinar
DESCRIPTION:The Cyber Wardens webinar is an interactive way to learn the cyber security essentials you need to help protect your small business. \nThe session is designed for small business owners and employees who prefer learning through live engagement with a Cyber Wardens educator. The webinar is your chance to complete your training through interactive learning and ask questions during the Q&A session. \nOnce you complete the Cyber Wardens Foundations webinar\, you will receive your certificate as a new Cyber Wardens graduate. \nWanneroo Business Association’s workshops are designed to help you build practical skills and grow your business alongside other local professionals. \nThis FREE workshop is perfect for business owners across all sectors. \nRegister now!
URL:https://businesswanneroo.com.au/event/cyberwardens-foundations-webinar/
LOCATION:Online
ATTACH;FMTTYPE=image/png:https://businesswanneroo.com.au/wp-content/uploads/2025/09/NoSponsor-2-1024x536-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250910T093000
DTEND;TZID=Australia/Perth:20250910T113000
DTSTAMP:20250731T065213Z
CREATED:20250731T065213Z
LAST-MODIFIED:20250731T065213Z
UID:10000426-1757496600-1757503800@businesswanneroo.com.au
SUMMARY:Bring Your Brand Story to Life Online: Crafting and Sharing Your Unique Narrative
DESCRIPTION:Bring Your Brand Story to Life Online: Crafting and Sharing Your Unique Narrative \nCrafting a compelling brand story will not only differentiate you from competitors\, but it will also establish an emotional connection with your customers\, fostering trust\, loyalty\, and ultimately driving business growth. \nIn this engaging and interactive workshop\, you will dive into the exciting world of social media and digital marketing\, focusing on the art of crafting and sharing your brand story online. Discover the power of storytelling and learn practical strategies to captivate your audience\, strengthen your brand presence\, and achieve your marketing goals. Whether you are a business owner\, marketer\, or aspiring influencer\, this workshop will equip you with the knowledge and tools to create a compelling online narrative that resonates with your target audience. \nThe workshop will cover: \n\nThe impact of storytelling on brand perception\, and the core elements of a captivating brand story;\nYour brand’s core values\, mission and personality\, and how this will affect your voice and tone;\nChoosing the right platform and content that aligns with your brand narrative;\nThe strategies for building and nurturing an online community; and\nThe metrics to keep an eye on to evaluate and improve your efforts.\n\nJoin this dynamic workshop to unlock the untapped potential of your brand story in the ever-evolving digital realm. This workshop will help you gain invaluable insights and acquire practical techniques that will elevate your social media and marketing endeavours to new nights. \nRegister now! \nZoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/bring-your-brand-story-to-life-online-crafting-and-sharing-your-unique-narrative-4/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/07/Bring-Your-Brand-Story-to-Life-Online.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250903T100000
DTEND;TZID=Australia/Perth:20250903T120000
DTSTAMP:20250627T054031Z
CREATED:20250627T054031Z
LAST-MODIFIED:20250627T054031Z
UID:10000412-1756893600-1756900800@businesswanneroo.com.au
SUMMARY:Website Fundamentals - What You Need to Know Before Building Your Site
DESCRIPTION:Your website is the cornerstone of your business’s marketing strategy\, making it crucial to ensure its effectiveness. While there are a number of website building platforms offering basic templates\, this workshop will empower you to create a tailor-made website that truly sells. \nThis workshop\, will dive into the essentials\, providing you with the tools to maximise the potential of your website and increase its success rate. Learn how to strategically map your website and incorporate proven formulas for compelling content. \nBy the end of this workshop\, you will gain invaluable insights into: \n\nIdentifying the ideal website platform for your unique business needs;\nFamiliarising yourself with essential web terminologies;\nMastering the principles of Search Engine Optimisation (SEO);\nCrafting a website design that effectively drives conversions; and\nCreating a comprehensive website structure and determining essential content components.\n\nWith the abundance of DIY website building platforms available\, it can be tempting to settle for a pre-made template and simply add your contact details. However\, this workshop will equip you with the confidence and knowledge to surpass these limitations\, ensuring your website aligns with your business goals for success. \n🎟️Register now! \nNote: Zoom access link will be delivered via email two days prior to the event. 
URL:https://businesswanneroo.com.au/event/website-fundamentals-what-you-need-to-know-before-building-your-site-4/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/06/Humanitix-Header-Images-6.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250826T093000
DTEND;TZID=Australia/Perth:20250826T113000
DTSTAMP:20250731T060014Z
CREATED:20250731T060014Z
LAST-MODIFIED:20250731T060014Z
UID:10000425-1756200600-1756207800@businesswanneroo.com.au
SUMMARY:Canva for Social Media and Print - Online
DESCRIPTION:Mastering Canva to create professional graphics for your business is a game changer. \nIf you are already using Canva but want to learn how to take your designs to the next level\, this hands-on and interactive workshop will show you how. \nThe workshop starts with an overview of Canva’s features and functionalities\, including tips and short cuts. You will then create your own designs\, with step-by-step instruction from expert presenter Andy Kahle. This includes exploring the extensive library of templates\, fonts\, images\, and icons\, that can be used to produce eye-catching designs. \nAndy will also cover important design principles including layout techniques\, that will help you to create effective\, and consistently branded designs across all assets. \nThis workshop will cover: \n\nOverview & Setup\nCreating a design for printing\nRepurposing an existing design for social media\n\nRegister now! \nNote: Zoom link TBA. Access link will be delivered via email one day prior to the event.
URL:https://businesswanneroo.com.au/event/canva-for-social-media-and-print-online/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/07/Canva-for-Social-Media-and-Print-OL.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250813T093000
DTEND;TZID=Australia/Perth:20250813T113000
DTSTAMP:20250627T022026Z
CREATED:20250627T022026Z
LAST-MODIFIED:20250627T022026Z
UID:10000411-1755077400-1755084600@businesswanneroo.com.au
SUMMARY:Creating Killer TikToks and Reels in Canva
DESCRIPTION:Did you know that you can quickly and easily create content for TikTok and reel for Facebook and Instagram in Canva? \nReaching people whilst they are watching TikToks or Instagram Reels can be highly effective. Unlike traditional advertising that customers tend to dislike\, short-form video content doesn’t interrupt their viewing experience. Instead\, it seamlessly blends in with the other videos they are watching\, becoming a natural part of the content flow. \nIn this hands-on workshop\, you will learn how to create simple and effective short-form videos using Canva. Experienced presenter Andy Kahle will take you step by step through the process of setting up\, editing and download files ready to share on your socials. This workshop will cover: \n\nSetting guides\nAdding audio & video\nApplying animation\nCreating extra slides\, trimming video\nDownload the finished artwork for digital\n\nBeing able to create your own snackable content that perfectly aligns with the limited attention span of today’s audience will help you to capture and hold your customers attention and stand out from your competitors on social media. \n🎟️Register now! \nNote: Zoom link TBA. Access link will be delivered via email one day prior to the event.  \n 
URL:https://businesswanneroo.com.au/event/creating-killer-tiktoks-and-reels-in-canva-5/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/06/Creating-Killer-TikToks-and-Reels-in-Canva-OL.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250812T100000
DTEND;TZID=Australia/Perth:20250812T120000
DTSTAMP:20250626T072005Z
CREATED:20250626T072005Z
LAST-MODIFIED:20250626T072005Z
UID:10000410-1754992800-1755000000@businesswanneroo.com.au
SUMMARY:Optimising Your Google Business Listing
DESCRIPTION:Don’t spend thousands of dollars on the ever-elusive SEO (i.e. how to show up in a Google search). Instead\, make the most of your Google Maps listing! \nMany businesses simply add their basic details (website\, location and logo) to their Google Maps listing\, but there is so much more that you can do with this powerhouse marketing tool to attract your audience and stand out from the crowd. The first half of this workshop will go through how it all works and the options available\, then the second half will be an opportunity for you to create and populate your listing with the help and input of the presenter and group. \nThis workshop will cover: \n\nGetting started; filling out your business’ details\, getting your listing live and managing your location if you work from home.\nBusiness Description and Information\nServices\, Products and Prices\nService (aka search) areas\nPhotos and videos\nUpdates – posts\, offers and events\nReviews\nQuestions & Answers\nBasic SEO techniques you can apply to your Google My Business listing to increase your presence in your local area\n\nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/optimising-your-google-business-listing-3/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/06/Humanitix-Header-Images-1.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250807T093000
DTEND;TZID=Australia/Perth:20250807T113000
DTSTAMP:20250626T065257Z
CREATED:20250626T065257Z
LAST-MODIFIED:20250626T065257Z
UID:10000409-1754559000-1754566200@businesswanneroo.com.au
SUMMARY:Social Media for Business Using Meta
DESCRIPTION:In today’s digital age\, social media is a powerful tool for businesses to connect with customers\, build brand loyalty\, and drive growth. However\, with so many platforms and features available\, managing social media effectively can be overwhelming. That’s where Meta’s suite of tools comes in. \nThis workshop\, presented by Mel Hughes\, is designed to help business owners unlock the full potential of Meta’s tools to streamline their social media management and enhance their online presence. Whether you’re new to social media or looking to refine your strategy\, this workshop will provide you with practical knowledge and actionable tips to succeed. \nKey topics covered in this workshop include: \n\nTime-Efficiency through Meta Tools\nStructured Setup and Optimization\nComprehensive Asset and User Management\nSecurity Management\nExpanding Reach through Facebook Group Networking\nCrafting a Professional Business Bio\n\nJoin Mel\, for this informative and hands-on workshop to harness the power of Meta’s tools and take your social media strategy to the next level. \nRegister now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/social-media-for-business-using-meta-3/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/06/Social-media-for-Business-using-Meta-online.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250731T093000
DTEND;TZID=Australia/Perth:20250731T113000
DTSTAMP:20250626T063133Z
CREATED:20250626T063133Z
LAST-MODIFIED:20250626T063133Z
UID:10000408-1753954200-1753961400@businesswanneroo.com.au
SUMMARY:Selling Your Products and Services Online
DESCRIPTION:Having an online store or course is the fastest and cheapest way to expand your business. Learn from our experts in our introductory workshop and discover the secrets of selling online. This online workshop\, presented by Emily Goldsmith\, will explain what e-commerce is\, what platforms suit your business\, and what steps you need to take to get your own store online. \nIt’ll cover all the basics from website layout to customer analysis and even driving traffic and marketing to your store. It’ll give you everything you need to launch your first product\, or service online. As more people spend time online you and your business need to adapt\, so take the first step and set your business up for success online. \nThis workshop will cover:  \n\nWhat is e-commerce;\nWhich platforms is best for your business\nWebsite layout for high conversions\nMarketing tips to drive traffic\nQuality images and copy\nOnline launch strategy\n\n🎟️Register now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/selling-your-products-and-services-online-2/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/06/Selling-Your-Products-and-Services-Online.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250730T093000
DTEND;TZID=Australia/Perth:20250730T113000
DTSTAMP:20250626T045054Z
CREATED:20250626T045054Z
LAST-MODIFIED:20250626T045054Z
UID:10000407-1753867800-1753875000@businesswanneroo.com.au
SUMMARY:Developing a Social Media Strategy
DESCRIPTION:Have you been “winging it” on social media and getting zero results? In today’s digital landscape\, a well-crafted social media strategy is no longer a luxury—it’s a necessity. Having a considered and well-crafted social media strategy is essential for audience connection\, building consumer trust\, and driving meaningful engagement that converts to sales. But where do you begin? \nThis comprehensive workshop\, presented by Mel Hughes\, is designed to guide you through the process of creating a powerful social media strategy that not only resonates with your target audience but also aligns with your broader business objectives. Whether you’re new to social media or looking to refine your existing approach\, this workshop will equip you with the tools and insights you need to succeed. \nKey topics you’ll explore: \n\nWhat is a social media strategy and why it’s important to have one.\nThe principles of Selling and the Buyer Decision Process.\nDiscovering opportunities through analysis: an in-depth analysis of the 5 C’s.\nWhat are hashtags: how to find and use them.\nChoosing the right social media platforms for your business.\nDeveloping the right content pillars.\nThe power of brand storytelling.\n\nThis workshop offers a unique opportunity to step back and craft a social media strategy that’s not just effective in the short term but sustainable in the long run. By the end of the session\, you’ll have a clear roadmap for building and executing a social media strategy that drives growth\, enhances your brand\, and delivers measurable results. \nJoin to take your social media strategy—and your business—to the next level. \n🎟️Book now! \nNote: Zoom access link will be delivered via email two days prior to the event.
URL:https://businesswanneroo.com.au/event/developing-a-social-media-strategy-online/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/06/Developing-a-Social-Media-Strategy-online.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250702T093000
DTEND;TZID=Australia/Perth:20250702T113000
DTSTAMP:20250530T015408Z
CREATED:20250530T015408Z
LAST-MODIFIED:20250530T015408Z
UID:10000398-1751448600-1751455800@businesswanneroo.com.au
SUMMARY:Introduction to Podcasting
DESCRIPTION:Join presenter\, Blayne Treadgold\, in a dynamic virtual workshop designed to help small business owners harness the power of podcasting as part of their marketing strategy. In just two hours\, you’ll learn the basics of podcasting\, from defining your concept and identifying your audience\, to the fundamentals of recording\, editing\, and publishing. You’ll also discover how podcasting can enhance your brand\, increase engagement\, and position you as a thought leader in your industry. \nThis workshop will cover: \n\nUnderstanding the basics of podcasting and its benefits for business\nCrafting a podcast concept and defining your target audience\nPractical tips for recording\, editing\, and sharing your podcast\nStrategies for launching and promoting your podcast effectively\n\nBy the end of the session\, you’ll have a clear roadmap for launching your own podcast\, along with practical tips for promoting it across platforms. You’ll also gain insights into effective storytelling\, on-air presence\, and the tools needed to create high-quality audio content. \nNote: Zoom access link will be delivered via email two days prior to the event. \nRegister now!
URL:https://businesswanneroo.com.au/event/introduction-to-podcasting/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/05/Humanitix-Header-Images-2-1.webp
LOCATION:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20250626T093000
DTEND;TZID=Australia/Perth:20250626T113000
DTSTAMP:20250402T063218Z
CREATED:20250402T063218Z
LAST-MODIFIED:20250402T063218Z
UID:10000378-1750930200-1750937400@businesswanneroo.com.au
SUMMARY:Website Series Workshop 3: The Customer Journey on Your Website – Google Analytics
DESCRIPTION:The customer journey is critical in your website development as it maps the path users take from initial discovery to final conversion. Understanding this journey will enable you to align your website design\, content\, and functionalities precisely with the users’ needs at each stage\, enhancing engagement\, user experience\, and ultimately driving conversions. \nThis workshop\, presented by Melissa Ahlquist\, will equip you with the essential strategies to create customer-centric websites that guide users through every stage of the buying cycle. It will cover: \n\nThe stages of the customer journey and their impact on website design and functionality;\nIdentifying the opportunities to enhance user experience and engagement at each stage;\nImplementing strategies to measure website performance using tools such as Google Analytics; and\nLeveraging data-driven insights to make informed decisions for website optimisation and improvement.\n\nBy the end of this workshop\, you will understand the intricacies of aligning website design and functionality with the customer journey. \nIf you attended our previous workshops on Website Planning and Website Design\, this workshop will round out the trio to provide you with comprehensive knowledge and skills to make informed decisions about your website\, apply actionable insights\, and the confidence to create a successful online presence for your business. \nRegister now.
URL:https://businesswanneroo.com.au/event/website-series-workshop-3-the-customer-journey-on-your-website-google-analytics-2/
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2025/04/Website-Series-Workshop-3-The-Customer-Journey-on-Your-Website.webp
LOCATION:https://businesswanneroo.com.au/event/website-series-workshop-3-the-customer-journey-on-your-website-google-analytics-2/
END:VEVENT
END:VCALENDAR