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X-WR-CALNAME:Business Wanneroo
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X-WR-CALDESC:Events for Business Wanneroo
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TZID:Australia/Perth
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DTSTART:20250101T000000
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DTSTART;TZID=Australia/Perth:20260806T170000
DTEND;TZID=Australia/Perth:20260806T200000
DTSTAMP:20260728T070559Z
CREATED:20260728T070559Z
LAST-MODIFIED:20260728T070559Z
UID:10000522-1786035600-1786046400@businesswanneroo.com.au
SUMMARY:Marketing your Business
DESCRIPTION:Overview\nMarketing involves thinking of your business in terms of customer needs and satisfaction. While selling focuses on getting people to exchange their money for your products or services\, marketing is the value you give them. \nBusinesses only thrive by understanding their customers and using marketing strategies to meet their needs. Today’s consumers are overwhelmed by promotional ‘noise’ (in both on and offline environments)\, so it’s essential that your message is the one that ‘cuts through’. \nThe focus of this workshop is on offline (traditional) marketing. If you are interested in online marketing\, we suggest attending one of our digital marketing workshops. \nMain topics covered\nThis workshop covers: \n\nmarket research\nidentifying what makes your business unique\ndeveloping your brand\nan overview of a range of marketing channels\nsetting your marketing goals and budget\nkeeping your loyal customers\nmonitoring your marketing activities\n\nYou’ll receive a practical workbook that will help you to clarify your marketing plans\, and there will be an opportunity to ask questions. \nWho it’s for\nThis workshop is for people wanting to understand marketing basics. The focus is on what marketing actually is and how to write a marketing plan for your business. A range of offline (traditional) marketing channels are covered\, with online marketing (including websites\, email and social media) referred to only briefly. Our Digital Marketing Essentials workshop covers this in more depth. \nWhile it’s not essential to attend our How to Write a Business Plan workshop first\, it is useful to have considered the overall direction of your business\, before creating your marketing plan. \nAbout the presenter\nOur foundation workshops are presented by SBDC business advisers and local small business owners. These presenters have been selected for their vast experience and expertise in this subject area. \n📆Thursday 6 August\, 2026 \n⏰05:00pm – 8:00pm \n📍Online \n🎟️Register here \n💲20 \nThis workshop is offered at a reduced cost thanks to substantial funding from the Government of Western Australia.
URL:https://businesswanneroo.com.au/event/marketing-your-business/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/07/22c5931e-5eb0-4aee-b883-ff470cdaa405.jpg@responsive-500.webp
ORGANIZER;CN="Small Business Development Corporation":MAILTO:infocentre@smallbusiness.wa.gov.au
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DTSTART;TZID=Australia/Perth:20260804T103000
DTEND;TZID=Australia/Perth:20260804T123000
DTSTAMP:20260728T065833Z
CREATED:20260728T065833Z
LAST-MODIFIED:20260728T065833Z
UID:10000520-1785839400-1785846600@businesswanneroo.com.au
SUMMARY:Starting a Business
DESCRIPTION:Overview\nIf you are thinking about starting a business\, but don’t know where to begin\, this FREE workshop will take you through the essentials. \nYou’ll cover the key steps; from initial assessment and looking at your suitability to run a business\, to financing your idea\, and identifying sales opportunities. \nYou’ll also receive lots of hints and tips on where to find more detailed information and advice on how to start a business. \nMain topics covered\nThe workshop covers: \n\nthe essentials of starting your own business\nkey steps to launching your business\n\nassess your business idea\nbuild your business plan\nchoose your business structure\nlegal obligations\nbuild your support team\nfigure out your finances\nmarket your business\n\n\n\nYou’ll receive a practical workbook\, which includes an ‘Are you ready?’ checklist\, and there will be an opportunity to ask questions. \nWho it’s for\nAnyone thinking about starting their own business\, or who already has a business but is open to new ideas. \nAbout the presenter\nOur foundation workshops are presented by SBDC business advisers and local small business owners. These presenters have been selected for their vast experience and expertise in this subject area. \n📆Tuesday 4 August\, 2026 \n⏰10:30am  12:30pm \n📍Online (In-Person option available at checkout) \n🎟️Register here \n💲Free \nThis workshop is offered free of charge thanks to substantial funding from the Government of Western Australia.
URL:https://businesswanneroo.com.au/event/starting-a-business-3/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/07/QLOQfZB0T7ejNLy6LjB1@responsive-500.webp
ORGANIZER;CN="Small Business Development Corporation":MAILTO:infocentre@smallbusiness.wa.gov.au
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DTSTART;TZID=Australia/Perth:20260729T090000
DTEND;TZID=Australia/Perth:20260729T110000
DTSTAMP:20260728T064832Z
CREATED:20260728T064832Z
LAST-MODIFIED:20260728T064832Z
UID:10000519-1785315600-1785322800@businesswanneroo.com.au
SUMMARY:Xero for Intermediate Users
DESCRIPTION:Overview\nAre you using Xero for your bookkeeping? Explore all the platform’s advanced features and learn how you can utilise them to streamline your bookkeeping processes. In this workshop\, you will discover how to use Xero more efficiently\, bookkeeping best practices using Xero and the opportunity to ask questions to help you use Xero more proficiently. \nThis workshop is for small business owners currently using Xero in their business. If you have never used Xero before or would like to gain some basic understanding of the platform\, please consider our Xero for Beginners workshop. \nMain topics covered\n\nBest practice tips to streamline your accounting processes.\nUnderstand advanced product features and how to use them.\nExplore integrations and third party applications that can improve the functionality of Xero.\n\nWho it’s for\nThis workshop is for small business owners already using Xero who want to learn more about what the program can offer. \nAbout the presenter\nAccumulate Accountants and Business Advisors are a multi-award winning firm helping WA businesses grow through strategic advice\, accounting and taxation. Passionate about delivering practical services that offer real solutions to everyday business issues\, Accumulate equips business owners with skills and knowledge in the areas of finance and business improvement. \n📆Wednesday 29 July\, 2026 \n⏰09:00am – 11:00am \n📍Online \n🎟️Register here! \n💲20 \nThis workshop is offered at a reduced cost thanks to substantial funding from the Government of Western Australia.
URL:https://businesswanneroo.com.au/event/xero-for-intermediate-users/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/07/2d4c091b-6b9e-4566-a7f5-7c8ac4d75f3f.jpg@responsive-500.webp
ORGANIZER;CN="Small Business Development Corporation":MAILTO:infocentre@smallbusiness.wa.gov.au
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DTSTART;TZID=Australia/Perth:20260728T080000
DTEND;TZID=Australia/Perth:20260728T170000
DTSTAMP:20260728T070207Z
CREATED:20260728T070207Z
LAST-MODIFIED:20260728T070207Z
UID:10000521-1785225600-1785258000@businesswanneroo.com.au
SUMMARY:Writing a Winning Tender
DESCRIPTION:Overview\nPreparing a tender submission can be a daunting process for many business owners. Not only do you want your submission to meet the tender requirements\, but you also need to stand out in the crowd. \nGo through the step by step process of planning\, writing and submitting a clear and compelling tender submission. You will learn to interpret and understand the tender requirements and address the selection criteria. Uncover the tips\, lessons and tactics used to write a winning tender. \nMain topics covered\n\nUnderstanding and interpreting the tender information documents.\nAddressing the selection criteria.\nHighlighting your qualifications and experience.\nStanding out from your competitors – what are your unique selling points?\nTailoring capability statements and other documents to accompany the tender response.\nUnderstanding budgets and pricing.\nChoosing the right referees.\nInsurance and other requirements.\n\nWho it’s for\nThis workshop is for businesses wishing to submit tenders to secure a contract or funding. \nAbout the presenter\nBusiness Foundations has been helping small to medium businesses equip themselves with the skills and knowledge they need for almost 30 years. With tailored programs\, expert direction and valuable advice\, they help more than 2\,500 businesses start\, evolve and grow sustainably each year. \n📆Wednesday 5 August\, 2026 \n⏰09:00 – 11:00 \n📍Online \n🎟️Register now \n💲20 \nThis workshop is offered at a reduced cost thanks to substantial funding from the Government of Western Australia.
URL:https://businesswanneroo.com.au/event/writing-a-winning-tender/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://businesswanneroo.com.au/wp-content/uploads/2026/07/af970534-12c8-407b-a2d5-5ff05ccf0a2a.jpg@responsive-500.webp
ORGANIZER;CN="Small Business Development Corporation":MAILTO:infocentre@smallbusiness.wa.gov.au
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