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X-WR-CALDESC:Events for Business Wanneroo
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TZID:Australia/Perth
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DTSTART:20220101T000000
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BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20230516T093000
DTEND;TZID=Australia/Perth:20230516T123000
DTSTAMP:20230323T025018Z
CREATED:20230323T025018Z
LAST-MODIFIED:20230323T025018Z
UID:10000084-1684229400-1684240200@businesswanneroo.com.au
SUMMARY:Digital Marketing\, AI and Website Foundations for Small Business
DESCRIPTION:This FREE Workshop is open to businesses within the City of Wanneroo. \nJoin Shannon from Cobalt & Co and Mel from Little Biz as they share their wealth of knowledge and practical tips during this comprehensive 3-hour workshop where they will give you the tools and confidence to take your online presence to the next level. \nThis session’s topics will include: \nBrand Strategy \nUnderstanding the fundamentals of building a brand that aligns with your purpose and values. Learn how to create a brand that truly represents who you are and what you stand for. You’ll discover how to establish brand equity and consistency to maximize your marketing efforts and drive real results. \nMindset \nBuilding an authentic online presence. Discover how to show up authentically online\, overcome fear and impostor syndrome\, be consistent\, avoid overwhelm\, and focus on what really matters for your business. \nMarketing Strategy \nGet a blueprint for creating an effective and efficient marketing strategy. From attracting new customers to nurturing existing ones\, you’ll learn how to turn your website into a powerful marketing tool\, leverage PPC and organic social media\, harness the power of referrals and strategic partnerships\, and much more. \nWebsite and SEO \nMaximize your website’s potential by creating landing pages that convert\, streamlining the customer journey\, leveraging inbound marketing\, and keeping your website up to legal standards. You’ll also learn the basics of SEO and how to optimize your website for search engines. \nSocial Media Planning and Scheduling \nDiscover how to create a social media strategy that works for you\, plan your content in advance\, and save time and energy by automating your posting. \nEmail Marketing Automation \nUnlock the full potential of your email marketing with automations and welcome sequences that build relationships\, drive engagement\, and increase conversions. \nUsing AI as a Tool in your Marketing \nLearn how to draw upon powerful AI tools to maximise the efficiency and effectiveness of your marketing efforts and get time back in your day.
URL:https://businesswanneroo.com.au/event/digital-marketing-ai-and-website-foundations-for-small-business-2/
LOCATION:City of Wanneroo\, 23 Dundebar Road\, Wanneroo\, WA\, 6065\, Australia
ATTACH;FMTTYPE=image/png:https://businesswanneroo.com.au/wp-content/uploads/2023/01/Untitled-design-3-e1675045987965.png
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DTSTART;TZID=Australia/Perth:20230328T100000
DTEND;TZID=Australia/Perth:20230328T133000
DTSTAMP:20230202T061127Z
CREATED:20230202T061127Z
LAST-MODIFIED:20230202T061127Z
UID:10000051-1679997600-1680010200@businesswanneroo.com.au
SUMMARY:Intro to Canva for Business
DESCRIPTION:This FREE Workshop is open to businesses within the City of Wanneroo. \nParticipants will be required to bring their own laptop – a tablet or mobile device are not sufficient. \nCanva as a piece of software allows us to create professional looking images for our social media and so much more. This class\, delivered by Sarah Thomson of Online Social Butterfly will teach you the basics of this platform including: \n\nNavigating around the platform\nCreating a brand kit from scratch\nSetting up your account including your brand kit\nSelecting a template\nBasic tools to create and customise your design\nThe features that come with Canva Pro\nDownloading and usage\n\nOutcomes: \n\nConfidently navigate Canva\nCreate a social media image\nUse the basic tools of Canva\nUnderstand branding and how to apply it consistently
URL:https://businesswanneroo.com.au/event/intro-to-canva-for-business/
LOCATION:City of Wanneroo\, 23 Dundebar Road\, Wanneroo\, WA\, 6065\, Australia
ATTACH;FMTTYPE=image/png:https://businesswanneroo.com.au/wp-content/uploads/2023/02/Title-Page-e1675318275766.png
ORGANIZER;CN="Business Station":MAILTO:support@businessstation.com.au
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BEGIN:VEVENT
DTSTART;TZID=Australia/Perth:20230308T100000
DTEND;TZID=Australia/Perth:20230308T120000
DTSTAMP:20230207T075207Z
CREATED:20230207T075207Z
LAST-MODIFIED:20230207T075207Z
UID:10000052-1678269600-1678276800@businesswanneroo.com.au
SUMMARY:Turning your customers into your most valuable lead generation tool
DESCRIPTION:This free workshop is available to City of Wanneroo businesses. \nYour existing customers should be so magnetic\, they attract new clients and help you with converting them\, that’s the power of loyal customers. \nA quick & cost-effective way to find clients who want to do business with you is with a Customer Success strategy. Getting to the point where your customers become an asset for your business and your most valuable lead generation tool. \nThis workshop\, delivered by Dave Edward – The Customer Experience Guy\, will provide an outline towards creating a seamless customer journey which builds customer loyalty so you can stress less about lead generation and focus on growing your company. \n\nSave time & money on lead generation\nGrow your brand without spending money on marketing\nIncrease inbound leads
URL:https://businesswanneroo.com.au/event/turning-your-customers-into-your-most-valuable-lead-generation-tool/
LOCATION:City of Wanneroo\, 23 Dundebar Road\, Wanneroo\, WA\, 6065\, Australia
ATTACH;FMTTYPE=image/jpeg:https://businesswanneroo.com.au/wp-content/uploads/2023/02/Untitled-design-1-e1675756321422.jpg
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