Comfort close by for Neerabup community

Losing a beloved pet is a life-changing experience, but one that can be made that little bit easier with the help of the kind and professional team at Passing Paws Pet Cremations.

Nestled in leafy Neerabup, their premises was specially designed to provide a range of personalised services in the pet bereavement industry, including private and same day cremation services, tailored grievance counselling and customised funeral services to more than 500 families per month.

Passing Paws Pet Cremations General Manager Athena Wood explains that as pets become an ever-more important part of our families, customers have appreciated the comfort provided by their close-by service in a difficult time.

“Being based in Neerabup allowed us to start a new business in a developing area. Surrounded by established and growing suburbs and roughly 10km from main shopping precincts allows ease of access and convenience for our customers – we can collect pets directly from their home, any time in the day or night,” said Athena.

“Should clients wish to be reunited with their treasured companion the same day, we can assist with our Same-Day Private Cremation service. Customers are welcome to come to us in Neerabup and be part of their pets’ final journey, ensuring that you are never far apart and can be reunited with your beloved pet without delay,” she said.

The family-owned and operated business has been rewarded for its innovative and compassionate business model, winning Start-up of the Year in the Wanneroo Business Awards 2016, Business News Start-up of the Year Award 2017, Joondalup Best Business Under 15 Employees Award 2018 and the CEO and co-founder Lee Cassell being the recipient of the prestigious 40 under 40 Business News Award 2020.

As well as being located close to current clients, coupled with the projected potential population growth of the area, Athena says their regional connections with local vet clinics, membership of the Wanneroo Business Association and relationship with the City of Wanneroo have helped their business grow quickly.

“We selected Neerabup as the location was affordable and has a vision of growth for the future. The area is clean and new, with access to transport routes and plenty of opportunities to showcase our business, such as through the City’s Living and Leisure Expo,” she said.

Athena encourages other businesses considering locating in the area to understand their environmental footprint and how they can contribute to the business community in Wanneroo.

“Know where to reach out for guidance, research the government incentives available and support other local businesses where you can,” said Athena.

“There’s so much opportunity available in the area. Our business is now looking toward national expansion as we continue to revolutionise the pet cremation industry by offering a wider range of aftercare services and support to our families.”

For more information, visit Passing Paws.


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